Our mission
Make regenerative ag measurable, investable, and scalable anywhere
Perennial delivers registry-approved measurement of soil carbon and ecosystem outcomes globally — enabling partners to verify climate impact, attract investment, and scale regenerative agriculture across geographies.
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About
Perennial is an end-to-end MMRV (measurement, monitoring, reporting, and verification) company delivering registry-aligned, outcome-based measurements for any crop, any land use — anywhere in the world.
We enable partners to scale faster, reduce costs, and operate more efficiently — whether they’re scaling regenerative agriculture carbon projects or driving Scope 3 decarbonization across global supply chains.
Our Adaptable MMRV approach delivers the best-fit solution for the land, data availability, and methodology requirements of each project.
As the leader in digital soil mapping, Perennial has advanced both the technology’s application for soil carbon quantification and its recognition by leading registries like Verra. Our proprietary ATLAS SOC model is peer-reviewed, third-party validated, and built on over 350,000 soil samples — dramatically reducing the need for local sampling while improving accuracy and scalability.
Headquartered in Boulder, Colorado, Perennial is working toward measuring regenerative outcomes across 100 million acres worldwide.
We enable partners to scale faster, reduce costs, and operate more efficiently — whether they’re scaling regenerative agriculture carbon projects or driving Scope 3 decarbonization across global supply chains.
Our Adaptable MMRV approach delivers the best-fit solution for the land, data availability, and methodology requirements of each project.
As the leader in digital soil mapping, Perennial has advanced both the technology’s application for soil carbon quantification and its recognition by leading registries like Verra. Our proprietary ATLAS SOC model is peer-reviewed, third-party validated, and built on over 350,000 soil samples — dramatically reducing the need for local sampling while improving accuracy and scalability.
Headquartered in Boulder, Colorado, Perennial is working toward measuring regenerative outcomes across 100 million acres worldwide.
Who we help
Sustainability teams
measuring field-level outcomes for Scope 3 reporting
measuring field-level outcomes for Scope 3 reporting
Carbon project developers
scaling regenerative ag projects with leading registries
scaling regenerative ag projects with leading registries
Perennial measures, monitors, reports, and verifies emissions reductions, carbon removal, and sustainable outcomes with:
Global scalability
High accuracy
Lean sampling
Adaptable approach
Registry alignment
We set the standard for soil carbon quantification
Perennial led the development of VT0014 — the new Verra-approved tool for quantifying soil carbon using digital soil mapping.
Developed with a global team of experts and shaped through public consultation, the tool is the first AI-powered carbon quantification tool to be recognized by a major registry.
Thousands of hours of research, testing, and stakeholder input went into its creation — helping unlock rigorous, scalable, registry-grade MMRV anywhere.
Learn more about the Verra tool →
Developed with a global team of experts and shaped through public consultation, the tool is the first AI-powered carbon quantification tool to be recognized by a major registry.
Thousands of hours of research, testing, and stakeholder input went into its creation — helping unlock rigorous, scalable, registry-grade MMRV anywhere.
Learn more about the Verra tool →
Backed by leaders, built for impact
Perennial is trusted by organizations across climate, agriculture, and food sectors. We partner with multi-national ag leaders like Bayer, pioneering project developers like rTek, and food businesses like Vital Farms, who’ve built regenerative practices and resilience into the core of their business model.
We’ve raised over $25 million from leading climate, agtech, and carbon market investors, including GenZero, Bloomberg LP, Microsoft Climate Innovation Fund, SineWave Ventures, and Augment Ventures.
We’re proud to build technology that accelerates the shift to regenerative agriculture — one field, one farmer, one program at a time.
We’ve raised over $25 million from leading climate, agtech, and carbon market investors, including GenZero, Bloomberg LP, Microsoft Climate Innovation Fund, SineWave Ventures, and Augment Ventures.
We’re proud to build technology that accelerates the shift to regenerative agriculture — one field, one farmer, one program at a time.
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Our founders: Oleksiy, Jack, and David
Our Story
Perennial was founded in 2018 by three friends (Jack, David, and Oleksiy) who believe that technology could advance agricultural production and restore natural ecosystems. With families coming from farms in the United States and Ukraine, they understood that changing how we farm has the potential to transform how we feed and protect the planet.
Using what they’d learned in our past lives —searching for life on Mars, studying soil in the Amazon, and building robots in a garage — they set out to create a company that would unlock financial incentives needed to turn soil into the world’s largest carbon sink.
Our team
We're scientists, engineers, farmers, and operators committed to making regenerative agriculture work at scale — for people and planet.
Jack Roswell
Co-founder & CEO
David Schurman
Co-founder & CPO
Jim Kellner
PhD, Chief Scientist
Sara Safavi
VP of Engineering
Christian Clanton
PhD, VP of Data Science
Wendy Drake
VP, Customer Success
Kirk Demuth
VP, Operations
JD Carluccio
VP, Business Development
Pooja Nair
HEAD OF PRODUCT
Jaymin Patel
Executive Chairman
Heidi Sloane
Director of Marketing
News & views
Catch up on the latest insights and updates.
Perennial Announces VT0014, the First Verra-Approved Tool to Unlock AI-Powered, Scalable Soil Carbon Quantification
Adaptable MMRV — Delivering the Best Monitoring Approach for Each Project
Vital Farms' Scope 3 Assessment: Calculating the Climate Impact of Pasture-Raised Eggs
Perennial and rTek Launch Strategic 10-Year Exclusive MMRV Partnership to Regenerate Degraded Grasslands
Press Release: Perennial Introduces Soil Ecosystem Maps, Showcasing Global Soil Health and Soil Carbon Data
Press Release: Perennial Expands Leadership Team; Daniela Moody Joins as CTO
Perennial Publishes New Peer-Reviewed Paper on Soil Organic Carbon Mapping
Press Release: Perennial Scientists Publish Correspondence in Nature Highlighting the Future of Soil Carbon Credits
Technical Blog Series: Advancing Soil Health with 3D Soil Organic Carbon Mapping
Perennial’s Soil-Based Carbon Removal Verification Platform named a TIME Best Invention of 2022
Perennial featured by NASA for innovative use of satellite technology
Perennial Co-Founder David Schurman joins Forbes Technology Council
The Story Behind the Perennial Brand
Press Release: Perennial Raises $18M Series A
Connect with the
Perennial team
Perennial team
Have a project in mind or just exploring what’s possible? We’d love to hear from you.
